Shopping

Whether you’re looking for a designer handbag or a locally crafted treasure, South Walton is a shopper’s paradise. Each of the area’s 16 signature beach neighborhoods are home to well-known luxury brands as well as up and coming designers and unique boutiques.

From Inlet Beach to Miramar Beach, South Walton is the perfect place to shop until you drop. You may need an additional suitcase for your return trip, but that’s part of the fun, right?

Merit by Willow

Willow + Mercer is the newest addition to the Willow Boutique family. Carefully curated by owners Celia Roberts Tucker and Cindy Krutz, the Willow brand has been making a name for itself on 30A, bringing beach chic styles and in-demand designers to the area since 2007. Willow + Mercer embodies...

Ono Surf Shop

Carrying everything you need to enjoy the summer sun from board shorts to Sanuks and Frisbees. Stop by and check out our culture and meet the team at Ono Surf Shop....

Clay 30A

At Clay, we strive to bring the best quality grown plants, shrubs, grasses, herbs and trees that we can find. We also seek out the unique and unusual. We try to find the newest species and colors in the plants that thrive in our community. Our hanging baskets are filled...

Old Florida Outfitters

With a network of premiere anglers, Old Florida Outfitters can put you on the water with the most knowledgeable guides in fly fishing, light tackle and shallow water expeditions. As an official Orvis partner, Old Florida Outfitters also has the gear you need to weather the outdoors. From flip-flops to all-terrain...

Retail Therapy

If you can imagine it, Retail Therapy has it. Offering art, home decor, furniture, apparel, jewelry and much more, Retail Therapy is a destination in itself....

Coast Hippie

Coast Hippie is a locally owned clothing line started by two sisters in Seagrove Beach. Coast Hippie carries a variety of t-shirts, hats, stickers, beach bags, UPF shirts and much more! Made for people who Enjoy the Coast!...

Shops of Ruskin

Ruskin Place is a picturesque park surrounded by art galleries and boutiques that feature both local and regional artists, such as Albert F’s, Amoré By The Sea, Magpies Jewelry, Cara Roy Artworks, Elliott Boutique, and Red Bird Gallery. Grab a book and a cup of coffee and enjoy a...

Pish Posh Patchouli’s

Nourish all your senses at an apothecary boutique for your entire family! We offer sought-after products from around the corner + around the world and feature the very best in advanced skin care, luxurious body care, designer hair care, exclusive fragrances, boutique cosmetics plus a little something for your boudoir!...

Coastal Rancher

Welcome to the 331 Farmers Market located in Freeport, Florida. We have all your needs from the best tomatoes in town to local honey & more. Come on in!...

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Our Travel Expert: Seemore